Last night’s IFC REI Meetup at Tanner Brewery was the kind of room I love… Super relaxed setup, good conversations, and a room full of people doing good work across the real estate industry.
A big thanks to Kevin Whisler with iFundCities for hosting and for creating a space where people can show up, swap stories, compare notes, and leave with new relationships that turn into actual opportunities.
I came in with one goal: give the group a simple way to think about marketing and AI in 2026 that doesn’t feel like a second job.
The short version is this:
I shared a quick talk on leveraging AI and value strategies to help build your business, with a big emphasis on staying transparent with customers. AI helps you scale what is already working… It helps you move faster. Value strategies help you win trust. Put them together and you stop marketing like a hobby and start using it like a system.
I love pulling back the curtain on what good marketing looks like because I’m a consumer too… I pay attention to what works, what feels off, and what actually earns trust.
The best part of the night was the questions.
People asked operator questions. Follow-up questions. “What do I track?” questions. That’s my favorite kind of room…
Big thanks again to Kevin, iFundCities and Tanner Brewing for hosting. If you made it out, appreciate you.
If you want help building a clean marketing system that fits your real estate business or regulated industry, book a consult here:
https://manyresults.com/consultation/
See you at the next one.
Jonsey
