Client Overview
Ross Pro Builds is a high-end residential construction brand offering custom-tailored building solutions, with a core focus on craftsmanship, transparency, and personalized project experiences. Spearheaded by Ross Construction, the company was built to serve clients looking for premium work—from concept to completion.

Challenge
Ross had no existing digital footprint—no website, no brand identity, no social presence. While their work spoke for itself in the real world, they were missing the tools to scale, attract new clients, and show up credibly online.
Key issues included:

• Zero online visibility
• No unified branding or messaging
• Inbound interest limited to word-of-mouth
  
  

Solution
We launched Ross Pro Builds from the ground up by building an integrated digital brand that captured their elite craftsmanship and made it easy for clients to trust and book.

What We Did:

• Brand Identity Development
  Created the Ross Pro Builds name, logo, color palette, tagline, and brand tone—designed to reflect luxury, professionalism, and trust.
• Website Design & Launch
  Built a clean, modern website highlighting services, testimonials, and a portfolio of past work. Mobile-first design with easy inquiry forms to streamline lead capture.
• Social Media Strategy & Launch
  Launched Instagram and Facebook with branded content and visual storytelling to showcase build quality and generate local buzz.
  Created highlight reels, behind-the-scenes posts, and progress shots to humanize the process and attract the right audience.
• Photo/Video Direction
  Helped direct on-site photography and videography to build a compelling visual portfolio for both web and social.
• SEO + Local Optimization
  Indexed and geo-targeted the brand for high-end local searches, making it easy for nearby clients to find and engage.